Andy Beal's Marketing Pilgrim

Pilgrim’s Picks for June 23 Posted: 23 Jun 2008 09:37 AM CDT Some Monday’s just seem to go like this: For the rest of us, we take it in our stride and read today’s Picks: Before the "Google Trends kills [insert web intelligence firm here]" discussions get out of hand, it’s worth noting that the new web site traffic data from Google is pretty inaccurate. There’s an influx of SEO advice from dear old Google. Some of it basic (but good) and some of it needing some additional translation from Rand Fishkin. Nokia has acquired Germany based Plazes, a location based social network. Search Engine Watch has compiled a list of 24 SEM job boards. Of course, our internet marketing job board is all you need. Sometimes David Snyder holds back from Marketing Pilgrim and publishes his good stuff on his own Snydey Sense blog. For example, this great look at using online networking to promote your reputation. Pilgrim’s Update: Learn online reputation management skills directly from Andy Beal. Attend the Online Reputation Management Workshop and save $400 when you register today!

Google to Charge $15 for First Search Query Checked Posted: 23 Jun 2008 09:11 AM CDT If the above headline were true, Google would have found itself at the bottom of the annual Harris Interactive Reputation Quotient poll, along with all of the major airlines. Fortunately, for us and them, Google doesn’t charge for its search engine and, when it comes to taking care of its employees, leads corporate America. Largely for its reputation for treating workers well, Google claimed the No. 1 spot from Microsoft Corp, which fell to 10th place. "The ratings they get focus on how they treat their employees, their workplace environment," said Robert Fronk, senior vice president at Rochester, New York-based Harris. "They absolutely get tremendous credit for the social responsibility, which for them is also linked with their vision and leadership." The top ten "best liked" companies are listed below (previous year’s ranking in parentheses): 1. Google (4) 2. Johnson & Johnson (2) 3. Intel (16) 4. General Mills Inc (6) 5. Kraft Foods Inc (not listed) 6. Berkshire Hathaway (21) 7. 3M Co (3) 8. Coca-Cola Co (5) 9. Honda (14) 10. Microsoft (1) Pilgrim’s Partners: SponsoredReviews.com - Bloggers earn cash, Advertisers build buzz!

Too Late, Google Android; Late Too! Posted: 23 Jun 2008 08:55 AM CDT The WSJ is reporting Google’s Android–aka Gphone–is likely to miss its target launch date and instead will not be ready until the fourth quarter. It’s tough enough developing an entirely new mobile platform, but when you rely on others to actually build the thing, you have one big headache on your hands. …some cellular carriers and makers of programs that work with Android are struggling to meet that schedule, people familiar with the situation say. T-Mobile USA expects to deliver an Android-powered phone in the fourth period. But that launch is taking up so much of Google’s attention and resources that Sprint Nextel Corp., which had hoped to launch an Android phone this year, won’t be able to, a person familiar with the matter said. In the meantime, Apple is roaring ahead with a its iPhone 3G–helped by the fact that Apple built the platform AND the actual phone. If Apple can announce video conferencing/streaming capabilities, before Android come to market, it could be too little, too late for Google. Will the race be over by the time Google steps up to the starting blocks? Pilgrim’s Partners: Is a blogger attacking your company without you knowing? Monitor your online reputation with Andy Beal’s Trackur–try it for free!

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